Car rentals in Downtown, Madison

On average, it will cost you $67 per day to rent a car in Downtown. Depending on the time of year, what type of car you rent, and what agency you rent from, you could end up paying as much as $119 per day or as little as $43 per day. The price of a rental car in Downtown commonly fluctuates by about 64%.

At the moment, Downtown’s cheapest rental car company is National, where users have found prices for as low as $42/day. You may also consider renting from Hertz or Avis which are also some of the cheapest rental companies in the neighborhood. Users have recently found prices at Hertz for $59/day and $62/day from Avis.

Consider renting a car from Hertz, which is currently the best rental agency in Downtown, according to our users, with 31 reviews and an average rating of 6.7/10.

The most popular type of cars to rent in Downtown are SUV cars. This type of car costs $128 per day on average. 23% of users prefer to rent SUV cars in Downtown due to price, availability, and their planned activities.

Most people tend to rent a car in Downtown for 2 days which costs, on average, $68 per day. If you plan on renting a car for one week, then you can expect to pay around $512 total. For a quick weekend rental, the total cost tends to average $170. $2,951 is the average cost of a month-long Downtown road trip car rental.

The most ideal time of year to rent a car is in January, which is when prices are often the cheapest. Our users have found rental car prices averaging $47 per day when booking in January. In contrast, July is the least ideal time to rent a car. Prices in Downtown during this month tend to be $95 per day on average. Don’t forget to book your Downtown car rental at least 2 days in advance for the best deals.

Prices for cars in Downtown were last updated today.

As of June 2025, there are 20 operators available to choose from for cars in Downtown.

Age requirements for drivers vary depending on the country, including Downtown. In several EU countries, drivers must be 18 years old. Generally, to rent a car overseas, you must be at least 21 years old, and if you're under 25, you may be charged a young driver surcharge. It's recommended that you review the policy of your preferred rental company before booking.

When renting a car in Downtown, all drivers must present a full valid driving license. An International Driving Permit is required if the driving license is written in a language different to that of the country of rental and may be necessary to avoid the risk of potential fines. If you are renting abroad, you may also need to provide proof of return travel and accommodation information during your stay. We always recommend checking with the individual rental company you are booking with.